The Hunter Valley Visitor Centre is excited to announce a winner to the inaugural “Experience all of the Hunter Valley” Competition.
The Hunter Valley Visitor Centre is excited to announce a winner to the inaugural “Experience all of the Hunter Valley” Competition. An official draw was held at the Hunter Valley Visitor Centre on 1 December 2014, where one lucky entry was drawn by the Mayor of Cessnock City, Councillor Bob Pynsent.
The winner of the draw, Naomi Beaton of Menai NSW, will receive a spectacular Hunter Valley prize package to the value of $2500.
Naomi and her guest will be staying two nights at the Mercure Resort Hunter Valley Gardens with breakfast, enjoy complimentary Ballooning with Balloon Aloft, dine at The Lovedale at Crowne Plaza Hunter Valley as well as Harvest Restaurant at Hope Estate, enjoy a Bubbly Breakfast Helicopter Tour - with Slattery, and Peterson House, dessert at Sabor in the Hunter, entry into Hunter Valley Gardens and Hunter Valley Zoo, play golf at Hunter Valley Golf and receive a Hamper of Hunter Valley products to the value of $370!
The competition was run as a marketing initiative of the Visitor Centre to entice visitors to rediscover the Hunter Valley. From August to November 2014, visitors were invited to enter the competition, and tick the boxes of the range of exciting offerings and activities there are to do in the Hunter Valley region that interested them. Entry was also available online.
When Cessnock City Council took over the management of the Hunter Valley Visitor Centre in August 2013, it undertook an audit of the wide range of tourism offerings there are in the region. Economic Development Manager Jane Holdsworth explains, “We took a fresh approach to identifying and promoting all the local attractions, realising that there is so much to do in addition to fabulous food and wine”.
The competition has supported a changed perception that the Hunter Valley has so much to offer our visitors in addition to our world renowned food and wine. It has also provided a direct marketing database for use by the centre, and some market research on product development opportunities. Such activities form part of the Visitor Centre’s strategy to increase visitation to the area.
Mayor of Cessnock, Bob Pynsent congratulates the winner of this amazing prize. “It is exciting for the Hunter Valley to showcase the broad range of quality experiences in the Hunter Valley, and to entice visitors back to our region to explore all it has to offer.”
For more information on Hunter Valley experiences, please contact the Hunter Valley Visitor Centre on 02 4993 6700.